Your next listeners are already listening.

You are buying a managed podcast-promotion campaign. PodcastersFriend allocates your campaign across a small mix of relevant participating podcasts whose audiences fit your show, and coordinates the promotional placements.

Not in the standard packages. You tell us about your show and ideal listener; PodcastersFriend chooses the campaign mix based on fit and available inventory. This keeps campaigns flexible and avoids concentrating your entire budget in one placement.

It means approximately 10,000 qualifying episode downloads allocated to your campaign across matched podcast placements. Downloads are used as the campaign measurement basis; they are not the same as 10,000 verified unique people hearing every word of the promotion, and they do not guarantee follows or subscriptions.

A participating host gives your podcast a short, paid introduction or recommendation during an episode using the approved show information and talking points supplied for the campaign. The goal is to sound natural to that host and useful to their listeners, while remaining accurate and clearly disclosed as paid promotional content where required.

That is the goal. We look for relevant or adjacent audiences rather than simply matching identical categories. A strong audience match may come from a complementary show whose listeners are likely to care about your subject.

No. We can stand behind the qualifying promotional reach purchased, but we cannot guarantee what individual listeners do afterward. Follows, subscriptions, and new-show downloads depend on your concept, positioning, catalog, creative, and audience fit.

No. You provide the core facts, positioning, and key talking points about your show. Those become the approved campaign information participating hosts use to create a natural introduction for their own audience.

Campaigns are planned using recent performance, but individual episodes can vary. If the qualifying placements collectively fall short of the purchased estimated reach during the measurement window, PodcastersFriend adds eligible make-good placement(s) to cover the shortfall. This protects the reach you purchased without promising a specific number of new followers or subscribers.

Podcast publishing schedules vary, so campaign timing depends on audience fit and available inventory. Before payment is finalized, you will receive the expected campaign window for your campaign. We prioritize the right audience match over forcing a placement into an unsuitable show just to run faster.

It varies by campaign, available inventory, audience fit, and the size of matched shows. We intentionally use a small multi-show mix rather than splitting campaigns into dozens of tiny placements.

Any show can join the network, but inclusion in a paid campaign is selective. For standard placements, we generally look at average downloads per episode within the first 30 days after publication, typically using recent normal episodes rather than lifetime or total monthly downloads. We may request analytics verification before placing paid inventory.

Yes. Any podcast can join the Promotion Network free. Standard paid placements pay $25 CPM with a $50 minimum host payout. In practice, standard paid-placement eligibility generally begins around 2,000 average downloads per episode within the first 30 days after publication. Joining the network does not guarantee a paid opportunity, and you can accept or decline any placement.

Yes. We want the network to be broad, so any podcast can apply. Shows below the standard paid-placement threshold can remain in the database and may become eligible as their audience grows or if a future campaign specifically fits their audience.

Yes. A show can purchase campaigns to grow its own audience and also participate in suitable paid promotions for other podcasts.